Equity and Inclusion in Grant Seeking

Philanthropy is increasingly prioritizing diversity, equity, and inclusion (DEI). Funders recognize that systemic inequities require intentional solutions, and they’re looking for organizations that actively address these challenges in their missions and programs.

For nonprofits, this means more than just using the right buzzwords—it’s about authentically demonstrating how your work advances equity. Here’s how to align your grant-seeking strategies with funder priorities around DEI:

1. Showcase Your Commitment to Equity

Funders want to see that equity is embedded in your organization’s DNA. Share specific examples of how your policies, programs, or leadership reflect these values.

Tip: Highlight the diversity of your board and staff, your outreach to marginalized communities, or any initiatives specifically designed to address systemic inequities.

2. Focus on Community Impact

Equity-focused funders prioritize programs that create measurable change for underserved communities. Be clear about who you serve, how you serve them, and the outcomes you achieve.

Tip: Use data and stories to demonstrate your impact. For example, “Last year, our program provided 500 students from low-income backgrounds with college prep resources, resulting in a 75% increase in college enrollment.”

3. Build Partnerships That Reflect Your Values

Funders value collaboration significantly when partnerships amplify impact. Showcase relationships with other organizations or community leaders who share your commitment to equity.

Tip: Include examples of how these partnerships add considerable systemic challenges or expand your reach into underserved populations.

4. Avoid Performative Language

Funders can spot inauthenticity immediately. Instead of relying on buzzwords, focus on concrete actions your organization has taken to advance equity.

Tip: Be transparent about your challenges and progress. This will show funders that you’re genuinely committed to growth.

Final Thoughts

As you refine your grant-seeking strategies for 2025, let equity and inclusion guide your work. These values are not just funder priorities but the foundation of lasting social change.

You honor Black History Month in words and deeds by authentically aligning your mission with equity-focused funders.

Deiona Monroe

Monroe the Guru. Grants consultant.

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Women Are Leading Philanthropy—How to Align Your Grant Strategy

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Building Funder Relationships